The Real World
Building Thriving Communities.
Great towns, great brands, and great retail aren’t transactional. They’re relational, built on storytelling.
When we’re on-site, we see how your brand, store, or town actually shows up; how staff engage, how customers move, and where attention is won or lost.
Then we build forward.
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We create plans, events, and platform-ready assets for social, in-store, and community moments
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The result? Brands become local staples. Retail feels alive. Customers come back.
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This is what it looks like when retail works.
Dawn Patrol
Shoulda Been Here
Yesterday, Brah.
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A group surf session that wrapped at the local taco spot. The perfect mix of community and good vibes.
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Events like this aren’t about pushing sales. They’re about building connections, creating memories, and giving people a reason to show up.
It’s also an easy way to partner with local schools, get kids off screens, and promote an active, healthy lifestyle.
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If your shop offers group rides, lessons, or camps, expect attendance to spike. Because honestly; who doesn’t fall in love with surfing after their first party wave, and tell everyone about it.
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A session followed by tacos leaves a lasting impression, turning your shop into the heart of the local scene.
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Sometimes, the best way to sell
is to not sell at all.
Outfit & Save
Adding Value To The Big Sale!
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Adding value without forcing the upsell. Programs like this help shops grow, not by pushing product, but by making the purchase feel complete.
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Featuring real customers keeps the content authentic and relatable, building trust before a word is spoken on the floor.
A simple incentive; like 15% off accessories at the time of purchase encourages customers to finish their setup while excitement is high.
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The shop moves more product. The customer leaves feeling dialed, not sold to.
The payoff comes later through word-of-mouth, repeat visits, and relationships built on a good experience.
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Sometimes the smartest upsell doesn’t feel like selling at all.
Near a Bike Park, here's a Banger
Work With Your Local Bike Park!
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A lot of outdoor gear comes with a high cost of entry.
Letting customers actually use their new bike, at no extra cost, instantly increases the value of the purchase.
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It turns “I bought a bike” into “I had an experience.”
Partnering with the bike park gives customers a reason to ride immediately, builds real relationships with local partners, and puts your brand in front of the core users.
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Better experience. Stronger partnerships. More loyalty.
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That’s how you grow without discounting.
Race Ready Tune-Up
Support Local & Regional Races & Events.
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Races bring people into town. Smart shops show up early.
We helped launch a discounted tune-up for riders training for races, triathlons, and benefit rides. Making sure bikes were safe, dialed, and ready for race day.
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That one service opened the door to everything else:
critical parts, accessories, nutrition, and in some cases, a full bike upgrade.
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More importantly, it strengthened community ties. Partnering with race organizers gave the shop visibility with motivated riders and built trust before race day even arrived.
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We supported the effort with a clean, eye-catching flyer designed for social and in-store use.
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The result?
Prepared riders. Stronger loyalty, and revenue that didn’t rely on discounting alone.
Ride Now, Pay Later
More flexibility at checkout.​
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Programs like this give customers the freedom to say yes to the gear they need without taking on the full cost upfront.
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By partnering with your POS or a financing provider like Synchrony, shops can offer simple payment options right at checkout.
Customers split payments into manageable installments, and the shop still gets paid upfront.
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We’ve seen this work especially well on bigger-ticket items. Average transaction value goes up, hesitation goes down, and more customers walk out excited instead of stressed.
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Customers appreciate the flexibility and lower rates compared to credit cards. Retailers see higher sales, better conversions, and stronger long-term loyalty.
Sometimes the difference between “maybe” and “let’s do it”
is giving people a better way to pay.
